Panini Football 78.
Although it wasnt the first football sticker album that Panini had issued it was the first that concentrated fully on UK teams.
The 1st Division clubs each had a double page filled with stickers. Firstly there was the Club badge which was made of a gold foil type material, alongside this there was a team sticker which showed the team line up.

The rest of the pages were taken up by 15 player stickers with the players career stats and history.

Information from the Footystickers website